Tuesday, September 13, 2011

Chap.3 Ethics and Morals

Its easy to see Beats by Dr.Dre has ethics and morals down. Just from the home page of their website you learn a few things. They respect and protect your privacy, and they understand being fair and just to their customers.
Their webpage is certified by TRUSTe. Beats Electronic LLD is a licensee with TRUSTe Privacy Programs, which means there is a seal on the page that ensures customers that their privacy is secured. So you can shop with confidence, knowing you are on a trustworthy website with the highest standards for protecting your personal information.

Beats also wants you to have the quality product you are paying for. They warn you to be aware of counterfeits and inform you of websites that are selling unauthorized products that do not meet Beats standards of sound, quality and performance. They provide a Blacklist of websites and a another of authorized websites, besides their official website. They also give you the option of verifying your Beats product before you buy it.









They created  a special edition of headphones , that contributes $5 for each sold HD(PRODUCT)RED special edition headphones to The Global Fund, to finance AIDS programs.




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